Artist Statement

The City Branding Project is a unified system of branded elements to be used by the city of Savannah, Georgia. This collection includes a logo, brand guide, rack brochure, business card, letterhead, and envelope, encapsulating Savannah's identity. The brand identity of Savannah Georgia is a modernized representation of the historical and cultural vibrancy of the city, as seen through abstract symbol logo, color and typographic juxtaposition.